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Kellogg on Branding: The Marketing Faculty of theKellogg School of Management Kellogg on Branding: The Marketing Faculty of theKellogg School of Management by Alice M. Tybout

Kellogg on Branding: The Marketing Faculty of theKellogg School of Management

by Alice M. Tybout


ISBN 13: 9780471690160

Format: Illustrated (352 pages)
Publisher: Wiley
Published: 25 Oct 2005

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Kellogg on Branding in a Hyper–Connected World Kellogg on Branding in a Hyper–Connected World by Alice M. Tybout,Tim Calkins

Kellogg on Branding in a Hyper–Connected World

by Alice M. Tybout,Tim Calkins


ISBN 13: 9781119533184

Format: Hardcover (368 pages)
Publisher: Wiley
Published: 30 Apr 2019

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